York-based marketing agency The Growth Guys has appointed a new director.
Daniel Priestley, founder of event, marketing and management business Dent Global, has joined the business to support expansion plans.
In addition to providing strategic advice to the co-founders Karl Sandor and Paul Fernandez, Priestley’s involvement will provide The Growth Guys with direct access to participants of the Dent Accelerator Programme for Small Enterprises.
The Growth Guys reported turnover more than £200,000 and an average 500 per cent return on investment for clients in its first year of trading.
Daniel Priestley said: “What The Growth Guys offer is a totally targeted digital marketing approach that is designed to focus on quality reach over quantity. If your budgets are limited you need to know that every penny is landing the right messages with the right people, so that you can see a direct return on investment, and tangible growth.
“Working with hundreds of businesses that fall into this category year after year as part of the Dent accelerator programme, I know how big the market is for this sort of offering, and I’m excited to be working with Karl and Paul to help bring what they have to offer to a wider audience.”
Paul Fernandez added: “Within our first year of business we have seen exponential growth and demand for our services from all sorts of innovative and forward-thinking businesses that recognise the role that digital marketing can play in achieving their goals and ambitions.
“In these strange times, the businesses that are going to thrive are the ones that recognise the value of the clients and customers that they already have, while also putting the right amount of energy and effort into acquiring new work. And that’s very where we come in.”